Staying the Course 

Whether it's a daily-fee course owned by a municipality or a private 18-hole championship course in an exclusive community, golf industry management professionals agree on one thing: The condition of the course ultimately determines the success of the property....

Value vs. Volume 

What are you selling, mowing or lawn care? How would you define the difference? Is it better to service many clients at a low price or a few at a high price?...

PULSE of the industry 

Welcome to our very first issue focusing on the state of the green industry. As we put this issue together, we gave serious thought to information you could use as you look forward to 2005, and set out to compile what we believe is a comprehensive look at all aspects of the industry that will help you plan for the coming year....


Marketing is an essential ingredient in the recipe for growth even survival for any small business. Yet, many grounds maintenance professionals shy away from all but the most obvious ways to promote their businesses....

Bright Lights, Big Money 

After the traditional grounds maintenance summer and fall seasons have come to an end, a few smart entrepreneurs are beginning to look at non-traditional ways to increase revenue, which could lead to increased profits....


McDonalds, Jiffy Lube and RE/MAX. When you think of these three businesses, images of driving to the golden arches to get fast food, servicing your car with an oil change and buying or selling a house with a real estate agent may spring to mind....

Better BIDS 

Enhancements for a lawn maintenance contractor should significantly add to the bottom line. However, they are often overlooked or neglected simply because they are managed improperly (or not at all) because of a lack of time and personnel to do so....

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