QUIT WATERING THE SIDEWALK

Most Americans are planning to take real measures to conserve water this summer with a recognition — especially in the West — that we are facing serious drought conditions across the country. This positive development is apparent in survey results released by Orbit Irrigation Products, Inc.

Sixty four percent of Americans say they plan to conserve water this summer, and nearly half (49 percent) say their part of the country is facing drought conditions. Results from the survey, conducted by Wirthlin Worldwide, show even greater concern and intended action among those in the West:

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In the East, 68 percent of those polled plan to conserve water, while 43 percent believe there is a drought; in central parts of the United States, 55 percent plan to conserve water and 45 percent believe there is a drought; and in the West, 79 percent of people polled plan to conserve water while 65 percent believe there is a drought. Total figures indicate that 64 percent of those polled plan to conserve water and 49 percent believe there is a drought.

“The headlines have been screaming at us for months: ‘Reservoirs Extremely Low,’ ‘Winter Blizzard Does Little to Ease Water Worries,’ ‘Conservation Measures Will Be Mandatory,’” says Orbit CEO, K.C. Ericksen. “We're heartened to see that our survey shows people will be doing something about the continued drought — even if it's as simple as positioning their sprinklers away from sidewalks.”

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© 2014 Penton Media Inc.

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