PROJECT EVERGREEN BECOMES NEW NAME FOR EVERGREEN FOUNDATION
The Evergreen Foundation is changing its name to Project EverGreen to better reflect its proactive goals to promote and defend the Green Industry. The organization exists to raise the awareness of the environmental, economic and lifestyle benefits of landscapes and maintained properties — and promote the significance of those who preserve and enhance green spaces at home, work and play.
“The name change more accurately reflects the urgency of our cause,” says Paul McDonough, co-chair of the board of directors of the newly named Project EverGreen. “It's a name that more clearly describes our efforts to conduct a national marketing campaign. We need to educate and enlighten consumers and Green Industry professionals about all the benefits of well-maintained green spaces, but we also need to defend our industry against imminent threats.”
The five-year-old organization developed this direction and mission in mid-2003. Project EverGreen is an alliance of Green Industry service providers (end-users), associations, suppliers/distributors, media companies and others. In late 2004 or early 2005, depending on financial support from service providers and others, Project EverGreen will launch a national marketing campaign to U.S. consumers promoting the positive effects of well-maintained lawns and landscapes, sports turf, golf courses, parks, etc.
PGMS CALLS FOR GREEN STAR AWARDS SUBMISSIONS
The Professional Grounds Management Society (PGMS) is now accepting entries for its Green Star Awards. The program honors outstanding grounds management projects. However, the program's categories have been expanded this year in order to honor all types of private, public, commercial, and industrial landscapes in the expanding Green Industry.
“With the addition of new categories and expansion of previous categories the Green Stars have become accessible to all individuals who maintain grounds whether these landscapes cover less than an acre or hundreds of acres,” says Awards Co-Chair John Van Etten, CGM.
Grounds management professionals can choose among 15 categories ranging from colleges and universities to residential landscaping to multiple sites under the same management company. There are two classes of awards: the Grand and the Honor. Only one Grand Award will be given, while judges may grant as many Honor Awards as they deem deserving.
The deadline for entries is Friday, August 6, 2004.
NATIONAL TURFGRASS RESEARCH INITIATIVE HAS NEW WEB SITE
Details and updates concerning the National Turfgrass Research Initiative can now be found at http://www.turfinitiative.org or http://www.turfresearch.org. This $32.4 million Initiative is a cooperative effort between the USDA, Agricultural Research Service (USDA-ARS) and the turfgrass industry. The purpose of this Initiative is to educate legislators, administrators and others of the value of the turfgrass industry and the critical needs it faces.
The research needs contained in this Initiative originated from a workshop conducted by the USDA-ARS in January 2002. At that workshop, golf course superintendents, lawn care operators, seed and sod producers, athletic field and park managers, irrigation specialists, researchers and others came together to offer their insights on the turfgrass industry research needs and how the federal government may be able to address those needs.
The new Web site provides information on the details of the Initiative, its purposes, procedures and how it will function. The funding level requested from Congress for fiscal year 2005/06 is included on the web site along with the twelve priority research positions requested.
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