ANLA Management Clinic Debuts Expanded Programs

Significantly expanded programming for both landscape distribution and nursery grower business professionals is featured in the brochure for ANLA’s 2004 Management Clinic.

The Management Clinic is an annual event that is designed for up-and-coming retailers and landscape construction firms. According to two-time attendee Art Parkerson of Lancaster Farms in Virginia, “The Clinic is for growers. It’s for the folks in the field running a crew. And it’s for owners, propagators, production managers and sales people.”

Featured in the Grower Business Management track at the Management clinic is Mauricio Valasquez, CEO of the Diversity Training Group and an ANLA Certified Consultant. His experience in managing and developing the rapidly growing Hispanic workforce critical to nursery growers is invaluable, and a session that has received rave reviews in the past.

John Cason of the Grant W. Howard Company is also featured in this year’s expanded grower track. In a two-part session for both distribution and grower members, Cason will share his expertise in innovation and effective inventory management systems, focusing on the challenges of understanding inventory in an organic manufacturing environment. These, and other sessions on family business transition, financial management, and people skills were developed with the help of grower members Parkerson and Carolyn McGill of the Clinic Programming Committee.

In addition to these ANLA introductions, the Management Clinic offers 72 intensive business-changing sessions in nine categories: retail business basics, retail business management, landscape business management, design/build, grower business management, landscape distribution, personal growth, human resources and finance, and team building.

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