Formulator Summit Offers Industry Overview
Formulators from 14 companies throughout the country learned about new application techniques, updated product information and enhancing customer relations at a three-day Formulator Summit sponsored by Bayer Environmental Science.
Keynote speaker Lou Cassara of Cassara Clinic challenged the formulators to increase business potential through customer-focused programs. The meeting also included professional workshops on improving product performance, advanced tree injection techniques and improving efficiencies with blended products.
“Formulators play a significant role in the green industry, providing turf managers with blended products that improve efficiencies for golf course superintendents and lawn and landscape professionals,” says John Turner, national formulator account manager for Bayer. “We wanted to bring them together for a networking and educational meeting to show we are partnering with them for the long-term.”
Formulators sell blended fertilizers and fertilizer/pesticide products to turf professionals for use in turf and landscape maintenance.
In addition to regional and national blenders, attendees included specialized formulators and arborists who make tree injections to control pests. The meeting was the first national gathering of formulators sponsored by Bayer Environmental Science.