New green-industry web resource

PlantAmerica (www.plantamerica.com), an organization that sells members of the green industry web-based technology tools to enhance their businesses, announced an agreement with Netscape Communications, a subsidiary of America Online, Inc. (AOL), to create a comprehensive online information resource and e-marketplace for landscape-service providers, garden-center retailers and wholesale growers.

The new service will feature news, tools, information and buying and selling resources focused specifically for key green-industry business segments, all located through Netscape Netbusiness (http://netbusiness.netscape.com).

As part of the agreement, PlantAmerica will provide Netscape Netbusiness users with customized content targeted at the green industry from selected areas within the Netbusiness service. PlantAmerica has partnered with a number of industry leaders, including the Associated Landscape Contractors of America, the American Horticultural Society and the California Association of Nurserymen, all of whom provide key industry-specific information, tools and business resources to PlantAmerica.

Members can issue requests for quotes and submit purchase orders online while simultaneously locating applicable products and services using keywords, product classifications or supplier names via advanced Netbusiness search functionality.

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